Our Story
One taste changed everything.
It started with an accident.
During the pandemic, Peter was making dinner and was nearly out of red wine vinegar. Linda's love of Italy, its fashion, food and culture, meant there was always Lambrusco from Emilia-Romagna in the house. On impulse, he added a few drops of her Lambrusco to the little vinegar that was left.
One taste stopped us cold.
Bright. Balanced. Alive. Nothing like any vinegar we'd had before.
An ancient grape. A modern vinegar.
Lambrusco has grown around Modena since Roman times, and Modena has made vinegar into an art. We didn't want to copy that history. We wanted to take it somewhere new.
So we went to Modena and developed VIVO with one artisan producer: a Lambrusco vinegar made in small batches, with nothing artificial.
Modena's craft, seen with fresh eyes.
Bright enough to drink. Bold enough to change a simple salad, grilled vegetables, a cheese plate, even a cocktail.
Good enough to drink. Impossible to forget.
Vivo has absolutely captured the essence and beauty of Italy in a delightful bottle of vinegar. Vivo has become my go-to favorite vinegar, to splash on salads, grilled veggies, and even in my Prosecco for a fruity kick!